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A Unique Industry Tradeshow for 2019

For Immediate Release:
April 8, 2019 

(México City, MX) Tile Council of North America—Mexico, has launched a new tradeshow, premiering in October 2019 at the Expo Santa Fe, which is located in the heart of Mexico City’s modern business district. Obra Blanca Expo (OB Expo) is a unique tradeshow that specializes in interior and exterior finishes, and those building materials used in the final stage of a construction or remodel project; the stage when an architect or designer crowns a project with finishing touches.
More than a tradeshow, OB Expo is a platform where architectural design and technical professionals come together for three days of events to strengthen relationships, discover the latest trends and new product innovations, and above all, to be inspired.
“To ensure optimum benefit for our target audiences, OB Expo has formed alliances with influential publications, industry associations, real estate and investor organizations, and key business stakeholders in the country,” said Fernando Lozano Assad, director of TCNA—Mexico. “We are excited to bring such a unique experience to Mexico City in 2019.”    
OB Expo is structured on five main pillars:
OB Exhibition – Pavilions organized thematically with highly recognized brands from around the world to ensure attendees can maximize their time and experience
OB Experts – Conference programs with internationally recognized and awarded architects sharing their projects and business experience
OB Exposure – The latest trends presented by leading architects and interior designers using exhibitor products
OB Encounters – Business and sales meeting opportunities scheduled through OB Expo’s digital B2B platform
OB Experiences – Networking area for visitors and exhibitors where new ideas take shape to innovate the industry
OB Expo is supported by a team of leaders in exhibitions and industry events. TRADEX is the organizer of OB Expo, with more than twenty active exhibitions in Mexico. Circulo Cuadrado, a pioneering communications company focused on Architecture and Design, will lead OB Expo’s communications and public relations.

About TCNA—Mexico
Tile Council of North America — Mexico (TCNA—Mexico) was created in 2005 with the purpose of supporting members manufacturing in Mexico, developing the ceramic tile industry, expanding the market, and representing members’ interests before the Mexican government and internationally. 

About Tile Council of North America (TCNA)
TCNA is a trade association representing manufacturers of ceramic tile, tile installation materials, tile equipment, raw materials and other tile-related products. Established in 1945 as the Tile Council of America (TCA), it became the Tile Council of North America (TCNA) in 2003, reflecting its membership expansion to all of North America.

The Tile Council is recognized for its leadership role in facilitating the development of North American and international industry quality standards to benefit tile consumers. Additionally, TCNA regularly conducts independent research and product testing, works with regulatory, trade, and other government agencies, and publishes installation guidelines, tile standards, economic reports, and promotional literature.


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